Why Subscribe to Healthy Competition
Promotion and Competition Ideas for Health & Wellness Professionals
I’m Scott Cameron.
I created Healthy Competition to help health and wellness brands grow through smarter promotions — not discounts.
If you run a gym, coach clients, or manage a wellness brand, you're probably seeing it too:
AI is changing how people seek advice
Ozempic is reshaping conversations around goals
Competition in the wellness space is heating up fast
But here’s the opportunity:
More than ever, people are engaging with health brands that feel real, motivating, and human.
Who am I?
For over 20 years I’ve been I’ve been behind the scenes of billion-dollar growth campaigns in mobile apps, crypto, and emerging tech.
I’ve been part of some wild growth stories in tech, crypto, and apps.
But after years in the office, I realised it was time to focus on what’s actually important.
Health. Energy. Real life.
So I took everything I know about strategy, engagement, and growth — and pointed it somewhere that actually matters: toward the people building healthier lives for others.
That’s what Healthy Competition is about. Helping wellness professionals grow their businesses — without selling out or burning out.
What You’ll Get as a Subscriber
Subscribe to Healthy Competition to get fresh ideas for promotions, competitions and campaigns for the Health & Wellness Industry.
Not just the same old ideas recycled & repackaged, not just AI cut-and-paste plopped into a newsletter…
…but real, hand crafted, market tested campaigns and insights. Campaigns YOU can execute… designed for impact in your industry.
Join me, and let’s make the world a healthier, happier place!
— Scott Cameron
Healthy Competition

